Course curriculum
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1
Beat the Algorithm
- Creating content that reaches people
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2
Welcome to the course!
- Why choose this course?
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3
What is a social media feed algorithm and how do they work?
- What are they?
- How do they work?
- Summary
- Test your learning
- Further reading
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4
Tips to beat the algorithm
- Story and Visual
- Is your content story-led and visually compelling?
- Post Format
- Are you mixing up your post formats across your content schedule?
- Timing of post publication
- Post at the optimal time for your audience
- Hashtags
- Make hashtags work for you!
- Engagement
- The power of engagement
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5
Wrap up...
- Nice one!
- Test your knowledge